Michelle Berryman participated in an “East-West Connection” panel discussion at the IDSA/Icsid Connecting ’07 World Design Congress in San Francisco.

The panel discussed the service and communication models necessary in face of globalization, and how design firms provide values to help their global clients in creating differentiation.

The forum encompassed new design approaches and local anecdotes in search of the best-practice design solutions. In addition, the future trend of global cooperation network was explored.

IDSA president and Echo Visualization founding principal Michelle Berryman, as part of the ID@GT Fall 2007 Lecture Series, presented a lecture on Women in Design Leadership at the Van Leer Building Auditorium of Georgia Tech. The ID@GT Lecture series is sponsored by the IDSA Atlanta Chapter and the Industrial Design Program in the College of Architecture, Georgia Institute of Technology.

Echo Visualization has moved to a new location! Find us in the historic A&P Lofts.

Michelle Berryman spoke at the Carrera de Diseno Industrial of DuoUC in Santiago, Chile at a seminar on design as a tool for strategic development and innovation (Seminario “Diseno como factor de innovacion y desarrollo estrategico”). DuoUC is a branch of the Pontifica Universidad Catolica de Chile.

The petroleum marketing industry received its first collective glimpse of the future of fuel management at the retail site as OPW Fuel Management Systems debuted its new SiteSentinel® iSite automatic tank gauging system on February 20, 2007, at the Western Petroleum Marketers Convention & Convenience Store Expo in Las Vegas, NV. The iSite system provides users with a revolutionary new solution that is easy to use, install and provides complete inventory, delivery, automatic reconciliation and environmental compliance information for as many as 256 underground storage tanks and/or above ground storage tanks, 1,000 external sensing devices, or a combination of both, through a single console. The user-friendly aspects of the iSite make it the easiest tank gauge to use in the industry. The iSite requires the least amount of training and requires the least amount of menu navigation, with the most frequently accessed information displayed on the “Home” screen cockpit view. EchoViz is pleased to have worked with OPW to design the look and feel, the iconography and the user interaction of the iSite system.

On February 12th, the House of Sweden, the cultural wing of the Swedish Embassy in Washington, D.C., will be hosting a one day conference on Design Connections. The focus of the conference will be to advance the necessity of good design as a competitive tool for industry and on connections between Sweden and the United States regarding design policies, perspectives and the latest technologic achievements. EchoViz’s own Michelle Berryman will be a featured speaker for the conference, and her topic of discussion will be about design perspectives. The event is part of the ongoing celebration of design, promoted by the Swedish Government through the House of Sweden.